We work in service of entrepreneurs
U&I stands for Urgent and Important because we’re relentless about focus. It’s also a play on “You and I”, building alongside founders and operators as a true community, with a seat at the same table. We’re reshaping who gets access to capital and who holds power, influence, and ownership in venture.
Our thesis is to lean into AI-native cloud innovation at the earliest stages by building the world’s largest curated technical community of operators sitting in CIO, CTO, and CISO roles to do two things.
1/ Understand technology gaps and advancements within the enterprise. This informs innovation and also how markets move.
2/ Offer a direct line of communication to entrepreneurs building the future of the enterprise.
We look for exceptional founders building enduring AI-native software infrastructure companies at the intersection of engineering, IT, and security to solve massive business problems.
If this is you, get in touch.
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We are flexible investors first and foremost. We look to invest $250K–$600K in high-conviction founders building category-defining software infrastructure companies.
We back early-stage companies with:
Deep domain expertise across Data/AI, engineering infrastructure, cybersecurity, and an understanding of SaaS + usage / value-based pricing.
Product differentiation with a clear technical MOAT & plan for velocity.
Exceptional teams with founder-market fit. We back founders with grit, tenacity, and resilience. The kind of builders who stay obsessed with the problem, move fast through ambiguity, and keep going when it gets hard.
We are an ecosystem-focused investor, helping teams accelerate through building community, strategic introductions, and long-term support.
Within 24 hours of meeting founders, we will communicate what’s next. Our diligence process takes 2-4 weeks.
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Our approach starts with one question: What would help you most right now?
Almost always, the answer is connections—to customers, talent, and the right operators. Not just the last person you had lunch with.
Our firm was built with deep industry relationships and a community that wants to help build the next generation of iconic companies.
We invest early, get hands-on with go-to-market, and show up whenever founders need us. Ask any founder. -
What you see on the outside took 24,000 hours to build. We’ve curated 1,800 technical operators in our network.
845 CTOs and engineering leaders
645 CISOs and security leaders
310 CIOs and IT leaders
We host global events that bring our community together. Our events are done with intention and a mission in mind. We pick an industry theme to focus on, and we dive deep with founders and operators to better understand how technology is advancing.